ChainMaster: Record-breaking trade show appearance
ChainMaster enjoyed a record-breaking appearance at prolight + sound 2011 in Frankfurt, welcoming trade visitors from more than 50 countries (40 per cent of whom were new clients), meeting additional sales partners from Asia and Africa, and enjoying an outstanding response to its new products.
ChainMaster Bühnentechnik GmbH from the German region of Saxony had rented over 100 square metres of exhibition space to display its latest products. They included a wireless load measuring system with a category ‘d’ performance level which enables the continuous, real-time measurement of loads on chain hoists or suspension points for professional users.
Trade visitors from Germany and abroad were especially interested in the new XYZ touch panel announced beforehand. This additional controller for the BGV-C1/SIL3 stage control system is available in both cable and wireless versions, and enables the operator to move about freely at events without the need for fixed control consoles. Instead, stage hoists are controlled using an integrated 12" touchscreen and two analogue joysticks.
According to ChainMaster’s management team, the company’s high quality and diverse attractiveness are the main reasons for the continuation of its success story as a pioneer and market-leader in the field of electric chain hoists and control systems for entertainment industry.
ChainMaster’s strategy has paid off. Sales manager Alexander Hartung attributed this to high satisfaction among existing customers and massive demand among the visitors at prolight + sound 2011. He added that everyone was impressed by the attractiveness and high level of the products on display, not to mention the extensive information available and the expert, fair advice provided.
ChainMaster will shortly be presenting more new items at ShowTech 2011 in Berlin which are bound to go down extremely well with trade show visitors.