Twitter on LSD
Music festival meets web 2.0 – with a live stream of a very special kind. During the 24th UMSONST & DRAUSSEN (U&D) festival in Würzburg more than 80,000 visitors were not only entertained by music and cultural program: a Twitter wall on the main stage offered additional distraction – a total success.
Internet users had the opportunity to post their messages via the festival's Twitter page. And they really seized the chance and posted more than 2000 tweets during the four days of the festival. “The whole web community in Würzburg only had one thing to talk about: the Twitter wall of the U&D”, explained Tilman Hampl, press spokesman of U&D. The short messages were transmitted in real time and in different colors – the latter to enable a better readability and to create a nice light effect in passing.
The Twitter wall was realized with LEDs. The Eurolite LSD curtains (Eurolite LSD-20) were combined to a surface of 7,5 x 2,5 meters. Installed on the main stage the wall could be clearly seen by all visitors. Mainly during the stage breaks the wall functioned as Twitter screen. During the concerts of Pornophonics, The New Black or Mucho Mojo the LSD curtains were used as stage effect. Artists as well as stage engineers were excited by the effect options and the flexible structure of the Light Soft Displays (LSD).
It has been a Steinigke apprentice who held responsible for the planning and implementation of the wall. The Twitter wall has been part of her final project as IT specialist trainee in the field of application development. The live connection was realized with MADRIX software, distributed by Steinigke.